About

I’m a creative director and designer with more than 20 years of experience helping organizations turn big ideas into clear, compelling marketing. I’ve led brand and marketing initiatives across healthcare, nonprofits, service organizations, and national brands — always balancing strategy with thoughtful, hands-on execution.

My work lives at the intersection of vision and craft. I shape the big picture, then roll up my sleeves to build it — leading teams, partnering closely with stakeholders, and designing everything from brand systems and campaigns to websites, email marketing, and print.

Clients know me for staying calm under pressure, bringing structure to complex projects, and caring deeply about both the details and the outcome.

I believe good design should do more than look beautiful — it should communicate clearly, connect with people, and actually work.

When I’m not building brands or launching campaigns, you’ll usually find me in my studio painting or woodworking — a hands-on creative practice that keeps my eye sharp and my approach grounded in craft — or soaking up everyday life with my family here in Tampa.